“When able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near.”

“Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.”

“Thus the expert in battle moves the enemy, and is not moved by him.”

“In war, the way is to avoid what is strong and to strike at what is weak.”